The Senior Engineer Visibility Engagement

I spent fifteen years as a software engineer before I realized something uncomfortable: almost none of the work I was most proud of would survive outside the companies that owned it. Not the code — the reasoning. The decisions I made, the systems I designed, the calls that shaped products millions of people used. All of it locked inside NDAs and internal Confluence pages. When I left, I took none of it with me in any form a stranger could see.

This is the problem I work on now, because it's the one I lived.

internal · confluenceNDA
What a stranger can actually see

Not the code.
The reasoning.

The work that shaped products millions of people used — made legible to someone who was never in the room.

What you'll have at the end of 4 weeks

01The AssessmentA clear written on how your work lands with outsiders today — and exactly where the gap is.
02The PositioningA document that captures how you actually think — the reasoning behind your decisions, not just the outcomes.
03The ArtifactsTwo to three finished, public-facing pieces built from it: posts, case studies, talk outlines, or written positions.
04The EngineA distribution plan so it keeps running after the engagement ends — the work compounds instead of going dormant.

How it runs

1/wk
A single 60-minute call each week.
1–2hrs
Of focused work between calls.
DM
Direct access to me between sessions.
8–10hrs
Total, across the full four weeks.
From diagnosisTo something that compounds
Week One
01
Diagnosis
I audit your current external signal and send a written assessment. We review it together.
Week Two
02
Narrative
We build the positioning: how you think, what you've built, the through-line a reader needs.
Week Three
03
Artifacts
You produce two to three finished, publishable pieces of public-facing work.
Week Four
04
Distribution
We design how it keeps running — cadence, channels, and feedback mechanisms.
Week four hands off to a system, not a finish line.Ongoing →

Who this isn't for

  • Engineers in active job-search crisis who need a role this month.
  • Engineers looking for help with interview prep, resume writing, or LinkedIn profile rewrites as a standalone service.
  • Engineers who want someone to run their content for them rather than build something they own.

Investment: $7,500

Next step: a 30-minute call to confirm fit.

If it's not the right fit, we end the call there. If it is, we schedule the first session.

Schedule a Call

30 minutes · no pitch · we decide together.